Tarte Shape Tape Foundation Review | Matte VS Hydrating

FINALLY! The day I’ve been waiting for has come! Tarte has added foundation to their ever amazing Shape Tape family! Woo Woo!!

Watch as I put the two formulas to the test and show a side by side comparison.

Now you guys know I love my shape tape and so I was THRILLED to receive these and have the opportunity to tell you guys my first thoughts.

I hope you all enjoy this review/first impression grwm, let me know if you’d like to see more:)

I’m going to leave more regarding my final thoughts on this foundation down below!

Hydrating Shape Tape:

Looks hydrating and gives a beautiful glow to the skin
Would recommend for Dry & Normal skin (could work for combo with additional setting threw the day)
Light-Medium Buildable coverage
Blends easily & didn’t crease
Wouldn’t recommend for long wear on Oily, combo skin types

*Cant comment on shade match as the shades sent were not correct for my skin tone. However, the undertones seemed off & I’m curious to see if they have my correct shade.

Matte Shape Tape:

Dry and patchy looking when first applied but improved with wear
Would recommend for Oily, Combo & normal skin Would hydrate well prior to applying on normal skin types and would NOT recommend for dry skin
Medium-Full Coverage
Would recommend for 5+ hours of wear

***One thing I hadn’t realized was that the shade range is EXTREMELY limited for POC which is disappointing to see. Hopefully they will launch additional shades in the near future! *Update* 10 additional shades will be added. I feel this is a little too late as they should have waited to launch the collection as a whole.
The launch was poorly executed & extremely insensitive.***

Please feel free to ask any additional questions not answered above, below.

Thanks for watching! Xo


Products Used:

Tarte Shape Tape Hydrating & Matte in Light Neutral
Tarte Shape Tape Concealer in Light & Light/Medium
Smashbox Studioskin Shaping Foundation Contour in 1.1
Benefit Cosmetics Rockateur Blush
Maybelline Total Temptation Mascara


Tarte Paddle To Perfection Foundation brush
Tarte Shaper Sponge
Beauty Blender
Real Techniques Sculpting Brush
Marc Jacobs The Blush Brush

How I fill my brows ➡️

This video is not sponsored.


  1. Ana Vaz says:

    I LOVE your tutorials! I’m so happy you finally on YouTube to show us new products. You just amazing and I can’t imagine how difficult must be being a mum and still do all this amazing tutorials, but somehow you do it and you rock at it 😍 thank you for sharing your opinion about Tarte Shape Tape Foundation, I love Tarte and I was so excited to see how this foundations would work but is so disappointing to see an amazing brand “forget” to put more shades when there’s so many different skin tones that deserve trying out new products as well. I have olive skin which gets tanned very quickly and sometimes is quite hard to find a foundation that matches my tone properly and that’s a struggle so I can’t imagine how other women must feel.

    You’re gorgeous ❤️❤️❤️

  2. Katy P says:

    Love how you set up your video. You focus on the product with just enough personal flavor to keep us all on the edge of our seats. Love you girl 😘

  3. Rhaiza Robles says:

    You’re so funny. Love your reviews and looks. So happy you started YouTube. You’re the Bomb 😁

  4. sooz hart says:

    Class act! Gr8 job!

  5. bruna regina says:

    Hello, my name is Bruna, I’m Brazilian and I’m from Rio, I love your videos … bjs

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